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Opportunities

Opportunities are possible sales you're working on, such as an enquiry about a package or a quote you've sent. You move each opportunity through stages until it's won or lost.

Who can see it: Everyone. Staff can edit the opportunities assigned to them. The Owner, Admins and Staff with the Sales & documents permission can edit and delete any opportunity.

The opportunity pipeline board

Stages​

StageMeaning
NewJust came in, not contacted yet
ContactedYou've been in touch
Follow UpWaiting on a next step
QuotedYou've sent a quotation
WonThe customer bought
LostIt didn't happen

Won and Lost are final: once an opportunity is closed, it can't be moved to another stage.

Add an opportunity​

  1. Open Opportunities and click New Opportunity. You can also start from a customer's profile with Create opportunity.

  2. Fill in the details:

    FieldDescription
    TitleA short description, for example "Facial package enquiry"
    CustomerWho it's for
    StageWhere it starts. Usually New.
    ValueHow much it's worth if won
    SourceWhere it came from, for example Facebook or Referral
    Assigned staffWho is working on it
    Next follow-upWhen to contact them next. This creates a follow-up.
    RemarkAny notes
  3. Click Save Opportunity.

Pipeline and list views​

Switch between two views at the top of the page:

  • Pipeline: a board with one column per stage, showing the number and value of opportunities in each. Opportunities with urgent follow-ups are shown first.
  • List: a table with age, last activity, owner and next follow-up. The open pipeline total leaves out won and lost opportunities.

The Pipeline snapshot shows visible opportunities, open pipeline value, overdue follow-ups and unassigned open opportunities.

Filter by stage, source and follow-up status (Due today, Overdue, Upcoming, No follow-up), or search by opportunity or customer.

Move an opportunity forward​

Open an opportunity and use Move stage, or click Advance to [next stage].

The opportunity page also shows:

  • Time in stage: how long it has been at its current stage
  • Follow-ups: scheduled and done follow-ups, with a Schedule button
  • Activity Timeline: everything that has happened, including stage history
  • WhatsApp buttons to message the customer using a template

Close an opportunity​

  • Mark Won when the customer buys.
  • Mark Lost when it isn't going to happen. Choose a Reason, and add an Internal note if you like. The customer never sees it.
tip

Recording why opportunities are lost powers the Sales Funnel report.

Delete an opportunity​

Open the opportunity and choose Delete opportunity. You need the Owner, an Admin, or the Sales & documents permission.